- Client:
- MovingBoxesForLess.com
- Technology:
- Ruby on Rails, Spree, Flash, Prototype, Javascript, CSS/HTML
- Services:
- Identity, logo design, web design and technical implementation, SEO, SEM
- Launch:
- July 2009
- Visit:
- http://movingboxesforless.com/
Launched on a shoe string budget and in under a week, this e-commerce site was built in Ruby on Rails using the open source platform, Spree, and is hosted at the up and coming Rails Hosting service: Webbynode.com. MovingBoxesForLess.com is a new entrant in the used box or recycled moving box industry. Although the previous owners of this domain got their url blacklisted, SEO best practices have MovingBoxesForLess.com slowly moving up the search rankings.
Seeking to stand out in a marketplace of cookie-cutter, nondescript competitors, we moved forward with an identity anchored to a t strong, memorable yellow. Building on this pallet, we designed a simple, sparse layout that communicates the simple message of “Cheap. Green. Fast.”